Cattlemen’s Call Podcast

Self-Advocate, Beef Advocate: Kiah Twisselman

Health and beef advocate Kia Twisselman answers the “Cattlemen’s Call” once again. She has shared her story of bettering her life on Good Morning America, The Kelly Clarkson Show and People Magazine. She continues to inspire others who are also on a journey to health and happiness. As always, when sharing her story, she continues to be an advocate for beef and how the protein is a part of a healthy lifestyle.

Tips for Better Pasture Management

With today’s current grain prices, managing and working pastures is becoming more important than ever. West Virginia Rancher Jeff Clark answers the “Cattlemen’s Call” on this essential topic. As Market Development Specialist at Corteva Agriscience, he shares how grazing can help producers put more pounds on their calves and cattle. From simple things producers can do today to help improve their pastures – no matter where they’re located – and how grazing can affect the overall health of your herd.
https://www.corteva.us/products-and-solutions/pasture-management.html

Beef Lovers, Start Your Engines

The Beef. It's What’s For Dinner. brand partnered with the Daytona International Speedway to sponsor the 40th season-opening race for the NASCAR Xfinity Series - The Beef. It’s What’s For Dinner.® 300. The promotion reached millions of consumers on national TV and social media. Oklahoma Rancher Clay Burtrum is Chair of the Federation of State Beef Councils and Wyoming Rancher Mark Eisele Chair of NCBA’s Policy Division, answer the “Cattlemen’s Call” and tell the story of all the collaborative work that it took to pull it all off.

Cattle Genetics Advancing Sustainability

Improvements in cattle genetics are making the cattle business more sustainable. Kansas State University’s Dr. Bob Weaber discusses improvements in cattle generics and how producers can utilize proven, new and upcoming tools and techniques to become more profitable and sustainable.

Increased Focus on Sustainability

Sustainability and livestock production go hand-in-hand. So how do cattle producers direct the sustainability conversation? NCBA CEO Colin Woodall shares how advocacy, profitability, learning from consumers and finding mentors in the industry will aid the livestock industry in being the leader in sustainability and climate policy.

Change Comes To DC

The 2020 Election has brought changes to Washington D.C. Ethan Lane, NCBA VP of Government Affairs, shares insight on how the changes may impact the cattle industry and how NCBA will continue to work and advocate for cattlemen and women no matter the political climate.

Amazon of Beef: Direct to Consumers

Three college friends put their heads together and took the “Amazon” approach to selling beef. Leaning heavily on the direct to door shipping, and online sales and marketing. Luke Frantz shares more on the Illinois based business Graized.
https://graized.com

COVID-19 & the Beef Consumer

The impact of the COVID-19 pandemic has been transformative in every corner of the economy. The good news is that consumers are choosing beef more often as they adapt to cooking more at home. Nebraska feedlot manager Buck Wehrbein, 2020 NCBA Federation Division Chair, and Shawn Darcy, NCBA Sr. Dir. of Market Research, answer the Cattlemen’s Call to expand more on the topic.

Election 2020 and its Influence on the Cattle Business

How will the 2020 election results impact the cattle business? NCBA V.P. of Government Affairs Ethan Lane answers that question and more when he answers the Cattlemen’s Call.

Family, Cattle and Advocacy: Kevin Ochsner

Many know Kevin Ochsner as the host of the TV show Cattlemen to Cattlemen. But he stays busy when not in front of the camera. The rancher and businessman gives his insight on the livestock industry and lessons he’s learned along the way.